It's easy to get a social media page rolling, especially if you have the time and desire to give it your all. Yet, you'll soon find that a…
A successful rebranding campaign requires more than a shiny new website or re-imagined logo. Branding is done across multiple channels and involves a calculated series of strategic moves…
In 2015, many entrepreneurs will outsource their digital branding strategies to professional agencies. The Content Factory estimates that the industry average is between $4,000 and $7,000 per month…
Did you know that roughly 60% of graphic designers are women? So why is it we never hear about them? Well, it seems the design aspect is just…
Businesses have largely accepted the fact that social media sites are an integral part of an overall online marketing strategy. Anyone who tracks analytical data can see the…
The 2012 Digital Content Marketing Survey conducted by Brafton found that businesses were most concerned about finding quality content writers for 2013. A whopping 87 percent of marketers said…
Press releases used to be the powerhouses of public relations firms -- a way to fax timely, relevant information out to journalists. Nowadays, online publishing platforms like social…
Christmas is just a week away! Can you believe it? Time has gone by so quickly this holiday sale season. Perhaps your numbers aren't quite measuring up to…
The day after Halloween decorations were packed away, a full onslaught of Christmas candy, lights, inflatable lawn decorations, music and holiday product displays went up. Retailers mean business…
Up to 140 million people are expected to shop online and offline from Black Friday through the weekend, according to the National Retail Federation. While this may sound…