Website performance matters now more than ever. Research shows the average online shoppers anticipate a 2-second-or-less page loading time (compared to 4 seconds in 2006). After three seconds, 40% of visitors will abandon your site if they don’t find the information they need. Worse yet, just a one-second delay in loading time reduces conversions 7%, so for a $100,000/day eCommerce site, that one second costs your company $2.5 million in lost revenues each year. Of course, IT issues like page load time aren’t the only reason your website may not be performing to your satisfaction. Fundamental problems with content and overall design are also often to blame. This 8-point checklist will help you diagnose and fix some common issues affecting website performance. 8 Ways To Boost Your Website’s Performance 1. Attract more search engine traffic. What good is having the best website ever if it’s not optimized for people to find […]