by Mandy McEwen | Aug 18, 2016 | Blogging
Content creation is critical to any organization looking to thrive online. Our consultants find that mistakes are often made when content producers are in a rush or lack experience in marketing. We are fortunate to have a team of writers trained in SEO and marketing...
by Mandy McEwen | Jul 2, 2015 | Blogging, Content Marketing
The Content Marketing Institute reports that “70% of B2B marketers are creating more content than they did one year ago, even those who say they are least effective (58%) and those without any type of strategy (56%).” In 2015, only 38% of B2B marketers...
by Mandy McEwen | Jun 6, 2014 | Blogging, Content Marketing, Social Media Marketing
Content is central to most business online marketing strategies these days. But what good is having well-written, researched, appealing content if no one sees it? The whole purpose of social media is not only to be more accessible to consumers, but also to provide a...
by Mandy McEwen | May 22, 2014 | Blogging, Social Media Marketing
Pinterest launched three years ago and has since amassed 70 million loyal pinners. Of these, there are about 500,000 business accounts, as more and more entrepreneurs look into how this visual medium can benefit their web traffic. While Facebook remains the top social...
by Mandy McEwen | Apr 24, 2014 | Blogging
Did you know that 77% of all internet users read a blog, and that 23% of internet time is spent on blogs? Better yet, 61% of consumers have made a purchase based on information they received from a blog. Companies that blog have more indexed links, more indexed web...