by Mandy McEwen | Jul 2, 2015 | Blogging, Content Marketing
The Content Marketing Institute reports that “70% of B2B marketers are creating more content than they did one year ago, even those who say they are least effective (58%) and those without any type of strategy (56%).” In 2015, only 38% of B2B marketers...
by Mandy McEwen | May 21, 2015 | Social Media Marketing
A recent survey of nearly 2,000 B2B marketers found that LinkedIn is the most valuable marketing channel — even better for getting leads and networking than Twitter and Facebook. The LinkedIn platform has a reputation as a place for professionals — more so...
by Mandy McEwen | Apr 9, 2015 | Content Marketing, Online Marketing
What makes content appealing to business clients? Which tactics should you be using? How are successful content marketing strategies formed? We’ve got all the answers for you in this week’s post! Want to learn how to generate leads for your B2B company...
