Search engine optimization is one of the key components of a successful online business. By implementing the best SEO practices, you can optimize your website optimally for both search engines as well as users. From the search engine point of view, SEO makes the task of indexing a website easier for search engine robots, resulting in a faster and accurate index. This, in turn, helps drive more traffic to your site while improving the site’s ranking position in the SERPs. From a user perspective, SEO helps improve website performance, leading to enhanced user experience. But, search engine optimization can be tricky for newbies and beginners. This is because it consists of on-page and off-page techniques that are constantly evolving with each new Google update, and algorithm changes. If you are not aware of these latest updates & trends, then you are bound to make mistakes that could prove costly for […]