As women, being able to meet another person’s gaze with confidence is one of the most important skills to develop, for both professional and personal lives. As humans are social animals, we can tell a lot about how someone is feeling just based on the way they make eye contact. Someone who isn’t afraid to meet another’s gaze is perceived as strong and capable, while those who shy away from eye contact are seen as submissive and nervous. Women are socially conditioned to make less eye contact than men, which can affect the power dynamics at the office and in personal relationships. The good news is that eye contact is actually a skill that can be practiced and improved upon! From Rory, below is a guide with tips and tricks for improving your level of eye contact. Become a Mod Girl Marketing Blog Contributor If you’re interested in submitting a guest post […]
It’s easy to feel like you’re running around in circles when trying to market your small or medium-sized business. Having a comprehensive strategy that includes several different tasks can lead to the dramatic results you’ve been seeking. We’ve compiled 8 marketing ideas to help you get started on a bigger and bolder 2013… 1. Create A Video. Have a professional shoot a video for you — perhaps a company commercial, a behind-the-scenes shoot, or a mini-documentary. Optimize it for search engines to improve your visibility and appeal to people who may be looking up keywords related to your business on YouTube, Google Video, or Vimeo. Tip: Want to DIY? Animoto.com allows anyone to create professional slideshow videos free. 2. Start Blogging. Blogging is a great way to let the world know about your business and share your expertise with prospective customers. Incorporating Search Engine Optimization techniques into your posts will act as […]