by Mandy McEwen | Dec 27, 2018 | Content Marketing, Social Media Marketing
Though content marketing is certainly here to stay, all digital marketers are aware that content marketing trends change over time – and they change fast! What worked a few years ago might not work today, and what you plan today might not generate results...
by Mandy McEwen | Feb 8, 2018 | Business Growth, LinkedIn
I’ve said it before: Linkedin is the best way to generate leads for B2B businesses. At 500 million users and growing, it is the social media site that boasts the largest network of business professionals. But don’t just take my word for it: 79% of marketers...
by Mandy McEwen | Dec 1, 2016 | Online Marketing
At a rock concert, there is always “that one guy.” He’s got to be front-and-center for the duration of the show, no matter how many times the mosh-pit churns him out. He shouts all the lyrics and wears a t-shirt with the name of the band on it. He is first to sign up...
by Mandy McEwen | Sep 15, 2016 | Content Marketing, Web Analytics
Mod Girl Marketing consultants employ a number of strategies to fuel our clients’ success online, but content marketing has always been the most tested, tried and true component of our lead-generating machine. Through content, a brand develops and bares its...
by Mandy McEwen | Aug 4, 2016 | Content Marketing, Marketing Tools
There is so much marketing technology out there, it’s easy to lose your mind thinking about it. Yet, it is worth your while to invest in something — not just because everyone else is doing it and you’ll be more “competitive” that way, but...