by Mandy McEwen | Jan 24, 2019 | Digital Marketing Consultant, Healthcare Marketing
As a healthcare professional, you’re busy focusing on your patients. But if you’re trying to scale your practice, you’re likely also trying to focus on digital marketing as well — and juggling both can be a demanding task. At Mod Girl...
by Mandy McEwen | Oct 4, 2018 | Business Marketing Essentials, Digital Marketing Consultant
Updated October 3, 2018 Determining how to market your business online is a difficult decision – and one that can have big (not to mention, expensive) consequences affecting your bottom line. Deciding between hiring a team of in-house marketers or hiring a...
by Mandy McEwen | Sep 6, 2018 | Email Marketing
Updated September 6, 2018. If you send email for your business, then you’ve likely spent time attempting to increase email open rates. But it’s not always as simple as changing a subject line or moving a CTA. The challenge of trying to increase email open...
by Mandy McEwen | Oct 1, 2015 | Blogging
Before we launch into repurposing tactics, let’s get a few things straight. First, repurposing content is not lazy writing; it’s smart marketing! Not only are you lowering content costs and production time, but you’re also cross-promoting different...
by Mandy McEwen | Jul 30, 2015 | Email Marketing, Marketing Automation
Marketing automation is a crucial need. Business owners understand that marketing automation is the key to improving lead management and company growth. They know that software will help with email marketing, lead tracking, drip campaigns and sales follow-up. Yet,...