by Mandy McEwen | Sep 7, 2017 | B2B Marketing, Lead Generation, LinkedIn
With over 500 million active members on LinkedIn, the professional social network can be a gold mine for B2B lead generation that turns into sales. The key to using LinkedIn to generate leads – without spending thousands of dollars on advertising – is to...
by Mandy McEwen | May 21, 2015 | Social Media Marketing
A recent survey of nearly 2,000 B2B marketers found that LinkedIn is the most valuable marketing channel — even better for getting leads and networking than Twitter and Facebook. The LinkedIn platform has a reputation as a place for professionals — more so...
by Mandy McEwen | Jan 16, 2013 | Search Engine Optimization, Social Media Marketing
On Tuesday morning, Facebook CEO Mark Zuckerberg announced that “Graph Search” is coming to the site. Here’s what you need to know… 1. Graph Search Will Make It Easier To Find Information. Graph Search lets you search through your...